What’s Your Unique Selling Proposition?

A Unique Selling Proposition or USP is a company’s distinctive “hook” that tells the marketplace what sets them apart from the competition. Your USP defines the reputation and value of your company and allows you to charge higher prices than lower value commodity products or services. Your Unique Selling Proposition is strategic and long-term, while...

Six Steps to Creating a “Must-Have” Organizational Plan

It is extremely important for business owners to have an organizational plan in place. It should delineate not only your organizational structure of departments, managers, and staff, but also the functions, tasks, and processes they regularly execute. Your organizational plan should flow from your strategic plan. Why bother? Well … here’s what it can do...

How a Cash Gap Plan Saves You From a Shortfall (and Five Ways to Do One)

A cash gap plan is a relatively simple and very necessary method of managing the flow of money into and out of your business. It’s the only way a business owner can rest easy. You’ll know that you’ll have enough money for payroll, bills, and needed expenditures. A cash gap is the number of days...

One Amazing Way to Boost Your Business

When you start your own business, it doesn’t take long to realize that there is a lot to learn – like gaining the skills to form strategies, budgets, processes and a marketing plan. Owners have to create a business card, brochures, website, and logo. They have to write a business plan, hire employees, find vendors,...

Why Does Your Business Need A Break-Even Plan?

Understandably, there will be times when financial resources are limited for most small companies. When you need to make singular investments or when production or sales are down, it’s critical to have a plan in place. Do you know your break-even point? You want to keep cash in the bank and the balance sheets on...

Ten Ways a Business Owner Can Improve Their Business

When you own your own business, it doesn’t take long to realize that there is a lot to learn. Many self employed people ask me how a small business owner can improve their business. You may want to know the best ways to grow your business, how to hire and retain employees, how to be...

Deploying an Effective Sales Management System in Your Business

As a small business owner, you know that you may be offering the best product or the best service in the world. But if you don’t have a good sales management system implemented, you may not be able to survive in business. Due to its importance, it is crucial to be always on top of...

How To Implement a Team Building System

When you have a small business, you know that communication between the different team members is crucial. However, you also understand that before they are a team, they are individuals, each one with their own personalities. So, how can you make sure that all your team members get along and can communicate well so that...

Management Training and Delegation: Where do you need to be right now? By Jim Sullenger

Years ago when I first started in management training I had a great mentor who shepherded me through the basic parts of floor management with McDonald’s. The operations and technical procedures were over-whelming to a “college” boy looking to learn the ropes and make it to big time management.  The pace and the demands were...

Make Your Business Networking Count!

Do you feel awkward or afraid when going to business networking events? You are not alone!  Many people avoid networking events and many others make big mistakes while networking. Simply showing up at a networking event with your business cards is not enough!  Successful business networking requires planning and strategy. Networking is important and networking...